Post Birds of a Feather, must we always hang together??
Cities are themselves a communication and technology hub with huge opportunities to look at how people come together and the invisible overlaps they create.
Because everybody lives in such close quarters, cities are built to facilitate new encounters.
The patterns we trace in cities reflect that similar ‘types’ of people hang out in the same places. They shop at the same stores, eat at the same restaurants, and play in the same parks.
Our paths intersect daily with ‘Familiar Strangers’ as they commute to and from work and play. They already share many of our interests, but sadly we will never meet them.
For all the potential of genuinely new encounters, we talk to the same people, and follow the same routine.
So whilst Serendipity is happening in the background, urban dwellers find it difficult to cut through the noise and the routine of our lives to pay attention to it.
StreetSpark wants to change that.
It starts simply. By altering the set patterns of where we go and what we do everyday. Chopping up the routine by going a different way to work, or venturing to an area of the city that you’ve never been.
Any new experience can open up the possibility of a chance encounter.
There is one more factor. We’re very interested in the idea that one can prepare themselves for serendipity. They have to live with eyes wide open, exploring the world as if it is a new place.
So the question is - Do you want to know who is new and around you? Use StreetSpark to find out.

